Tackling retention & BFCM strategy with Everyman Jack
28 de setembro de 2023 • 25min
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In this episode, we sit down with Troy Petrunoff of Everyman Jack to discuss all things related to retention and BFCM. We explore the changes in holiday planning as the economy shifts towards reduced spending and higher customer acquisition costs (CAC). We'll also explore how these shifts impact discounting and gifting strategies for DTC businesses.
