What Would Quincy Do? Rob Hoffman on Bucking Trends in Chinese Medicine

While many l Chinese Medicine colleges in the U.S. are facing challenges, Yo San University in Los Angeles is thriving and expanding. In this episode, we talk with Yo San's President & CEO, Dr. Robert Hoffman, about their unique formula for success. We delve into the concrete strategies Yo San is using to grow its student base: pioneering research partnerships with top Chinese universities, a prestigious clinical fellowship program, and a vital community clinic providing affordable care. A former music producer working with icons like Quincy Jones, Dr. Hoffman brings a unique, strategic perspective to TCM leadership, focusing on innovation, collaboration, and excellence to secure the future of the medicine in the West.