This Business Strategy Could Outpace Bitcoin Quicker Than You Think | Brandon Quittem

Brandon Quittem, author and longtime Bitcoiner, joins to unpack why Bitcoin isn’t just an asset but the foundation of a new financial system — and why treasury companies like MicroStrategy may be the most fascinating story in corporate finance in a generation. From Bitcoin’s correlation to global liquidity cycles to the rise of Bitcoin-powered securities, Brandon explains how capital trapped in legacy mandates is being unlocked and funneled into BTC. In this conversation, we dive into the difference between pure-play Bitcoin treasuries and operating companies, and how volatility itself becomes a feature, not a bug. Brandon also explores whether these new Bitcoin corporations can outperform BTC over the next five years, the risks of “Ponzi-adjacent” upstarts, and why the very metrics we use to evaluate companies are being rewritten in the Bitcoin era.

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