Building Sales Through Authentic Relationships featuring Larry Levine

Lead with Culture
13 de janeiro de 2026 39min

Lead with Culture

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“Sales is about influence, and every day we’re having influential conversations, both in our personal and professional lives.”

In this episode, Larry Levine, author of Selling From the Heart, joins Kate Volman to share how genuine connection and trust can transform the way we sell.

After being “career adjusted” at 50, Larry discovered his purpose in helping others sell with authenticity and heart. Together, Kate and Larry explore how trust-based selling mirrors trust-based leadership — both are built on human connection, empathy, and accountability.

In this episode, you’ll discover:

How to break free from self-limiting beliefs How soft skills yield hard dollars in businessThe connection between trust, authenticity, and long-term growth

Invest in a coach to achieve your dreams: https://www.floydcoaching.com/

Discover how to implement The Dream Manager Program:

https://www.thedreammanager.com/

Things to listen for:

(00:00) Intro

(01:52) Starting over at 50

(07:23) Overcoming self-limiting beliefs

(12:47) The importance of investing in people

(17:50) Managing sales teams: data, analytics, and coaching

(21:32) Common sales mistakes and how to avoid them

(27:22) LinkedIn and professional networking

(31:56) Assess your sales team with these simple questions

(34:57) Podcast recommendations and mentoring

Resources:

Floyd CoachingThe Culture AssessmentMatthew Kelly’s BooksFloyd Coaching’s Blog

Connect with the Guest

Larry Levine’s LinkedInSelling From the Heart

Connect with the Host & Floyd Coaching:

Kate Volman’s LinkedInFloyd Coaching on LinkedInFloyd Consulting on FacebookFloyd Consulting on TwitterFloyd Consulting on YouTubeFloyd Consulting on Instagram
Building Sales Through Authentic Relationships featuring Larry Levine