What It Means to Build Character featuring Tony Ferraro

“Start with the right habits to build virtue. Those virtues shape our character—and our character shapes the destiny of our lives and our companies.”

In this episode, Tony Ferraro, Director of Training Services at Floyd Consulting, joins Kate Volman for a powerful conversation about character: what it is, why it matters, and how it influences culture more than most leaders realize. Drawing from a recent workshop he delivered, Tony explains how virtues form the “mosaic” of our character, how habits build those virtues, and why high-character teams perform better.

Kate and Tony discuss the roles of self-awareness, intentionality, and accountability in personal and professional growth, sharing real stories from organizations embracing this work and the transformative impact it’s having on their people.

In this episode, you’ll discover:

Ways to build self-awareness around personal virtues and vicesHow character influences culture, performance, and trustReal examples of teams transformed by character-focused work

Invest in a coach to achieve your dreams: https://www.floydcoaching.com/

Discover how to implement The Dream Manager Program:

https://www.thedreammanager.com/

Things to listen for:

(00:00) Intro

(02:37) Defining character and virtues

(09:12) Building your organization’s character

(15:04) Leadership and accountability

(21:57) Practical steps to improve character

Resources:

Floyd CoachingThe Culture AssessmentMatthew Kelly’s BooksFloyd Coaching’s Blog

Connect with the Guest

Tony Ferraro’s LinkedIn

Connect with the Host & Floyd Coaching:

Kate Volman’s LinkedInFloyd Coaching on LinkedInFloyd Consulting on FacebookFloyd Consulting on TwitterFloyd Consulting on YouTubeFloyd Consulting on Instagram